Education
Georgia Southern University
Bachelor of Fine Arts (BFA), Graphic Design 2000 – 2004
Challenged to think critically and visually to solve commercial, cultural, global, and social marketing and communication problems
Internship 2003 – 2004
Internship with the Athletic department producing stadium video graphics and apparel
Experience
March 2023 – Present • Health Communications Specialist, Seneca Resources
- Supporting CDC Division of Emergency Operations (DEO) in internal/external communications
- Develops and revises marketing communications materials and provides related support services, including staging trade show and event exhibits, speakers support, briefing support, advertising brochures, white papers and reports, newsletters, website content, video/multimedia, public affairs, professional association activity, events, philanthropic campaigns, and other promotional activity
- Designs visually engaging products that support the DSU portfolio of work, including reports, presentations, marketing campaigns, web content, email newsletters, etc.
- Coordinates with more experienced Communications Specialists and various Division and department managers to ensure accurate information is incorporated in communications, messages, materials, and activities
January 2022 – February 2023 • Marketing Manager, Neighborly Software
- Conceptualize and design marketing and sales collateral such as sale sheets, presentations, RFPs, and trade show displays
- Digital Marketing: Email campaigns, workflow roadmaps, data analytics using excel formulas and spreadsheets
- Utilizing KPI metrics in HubSpot and Campaign Monitor to strategize and plan marketing efforts
- Social media strategy and implementation for LinkedIn, Facebook, and Twitter
- Web page design, maintenance, SEO, landing pages and UX/UI graphics
March 2021 – December 2021 • Senior Designer, Blue Phoenix Creative Media
- Lead the agency’s creative team, providing art direction for small to large companies
- Project management, digital marketing, brand creation and development, paid advertisement campaigns, social media graphics
- Web design, development, maintenance, and SEO
- Identified and managed strategic partnerships with clients and vendors
- Designed and implemented HubSpot, MailChimp, Constant Contact, and SalesForce campaigns influenced by KPI metrics
March 2020 – February 2021 • Graphic Designer, CBRE, Inc.
- Produced custom marketing collateral to pursue potential business opportunities and promote properties
- Designed RFP’s, proposals, presentations, landing pages, email campaigns and infographics for multi-million-dollar properties
- Project management, led the graphic design and marketing efforts for the Carolina’s multifamily division
May 2018 – June 2019 • Graphic Designer, Jones Lang LaSalle
- Produced marketing materials to promote JLL property listings, including brochures, booklets, flyers, email campaigns, proposals, new business presentations, and signage
- Market reports, newsletters, infographics, statistical graphs, charts, and tables
- Project manager of all assigned projects
- Stayed abreast of JLL supported technology for property marketing, industry trends, budgets, and business development efforts
June 2016 – April 2018 • Graphic Designer, City of Marietta Schools
- Lead the art direction for their push to attract new teachers
- Graphically introduced the launch of new technology initiatives through various forms of marketing collateral
- Trade show displays, school calendars, presentations, and brochures
June 2015 – May 2016 • Marketing Coordinator, Smallwood, Reynolds, Stewart, Stewart
- Proposals, RFP’s, brochures, infographics, and additional marketing collateral
- Project management, lead generation, developed and maintained new brand standards and templates
- Social media content creation and maintenance for Twitter, LinkedIn, and Facebook
June 2014 – June 2015 • Corporate Marketing Coordinator, Colliers International
- Worked directly with the Creative Director assisting with developing marketing collateral
- Created aerials and trade area overviews for our packages
- Trade show displays, landing pages, email campaigns
- Conducted market research and analysis based for various metrics including ingress/egress, demographics, average household incomes, surrounding competitors, and projected rate of growth
- Client/vendor management and relations including Mattress Firm, Big Lots, CVS Pharmacy, McDonald’s, Publix and Wal-Mart
June 2013 – June 2014 • Marketing Coordinator, Ackerman & Co
- Worked directly brokers on various projects related to the promotion and marketing of their listings
- Maintained the integrity of the company brand through graphic design, web maintenance, and marketing
- Created digital and print collateral while distributing email campaigns and newsletters through SalesForce
- Planned corporate events and seminars
- Conducted market research and analyzed statistical data using ESRI and REGIS
September 2004 – May 2013 • Freelance Graphic and Web Designer
- Conceptualized, created, designed, marketed, and maintained graphics, digital and web design projects including websites, press kits, sales sheets, and logos
- Social media paid advertisement campaigns
- Clients included the Atlanta Hawks, Arby’s, 790 the Zone Sports Talk Radio, V103 Radio Station, Atlanta Falcons, Gatorade